Are you making sales but not making money?
Sales and Revenue are vanity metrics.
Money and Profits are the only metrics that matter.
No amount of marketing can fix a bad product. If you are making sales, and not making money, then the problem is in your product. We are the solution.
Join us to learn how to create and sell products that are profitable, defensible, - and can be sold online, in stores, and everywhere customers want to buy.
Welcome to Product 1.
Home of the most high-impact paths to product success PROFITS.
Personalized guidance to developing profitable products. Whether you are inventing a new product, expanding off Amazon, or facing obstacles to growth - this is for you.
A hands-on product accelerator for entrepreneurs. With expert guidance, a strong community, 1:1 coaching, and over 100 hours of modular training, it takes you from concept to shelf, both online and in stores. No fluff. Just real strategies that build lasting brands.
Whether you are starting from an idea, expanding from Amazon into retail, or solving a problem, this program is for you.
The COMPLETE BOOK of Product Design, Development, Manufacturing & Sales.
Available on Amazon.
From the spark of ideation to seeing your box on the shelf and online, this book walks you through every stage of the product journey: protecting your idea, designing with customers in mind, finding the right factory, negotiating price and quality, MOQs, creating packaging that sells, navigating logistics, getting into small retailers and big box stores, and creating defensible products even online.
Negotiate high-profit deals at China’s top trade show. An intensive full-on learning experience you cannot get anywhere else.
Join us at the largest exhibition of products and suppliers in the world.
Learn how to negotiate the Chinese way, source with precision, and fix your margins. This is not theory. This is real life. We are the only program that teaches how to hit a 9X multiplier, and more. That means money.
Plus, it's followed by 3 months in the Business Accelerator so we don't abandon you without support.
You Wouldn't Let Your Top Chef Fix Your Mercedes.
Those are two separate skill sets.
So are Product Development and FBA selling.
Those are two separate skill sets.
- The smart people behind the FBA courses and programs are experts on FBA, but not experts on Product Development.
- They know about keywords and ranking, but not about WTP development, supply chain management, and factory negotiation.
- They know how to increase sales, but not how to turn those sales into profits.
- Selling FBA programs is very competitive. Shady coaches claim to be sourcing experts even though they are not. Therefore good ones are forced to talk about sourcing in order to compete, even though they'd rather focus on FBA. And even though good coaches may be somewhat experienced in sourcing, the business of products is not their specialty.
Let the good FBA experts teach you about Amazon. That's their specialty.
I am here to teach you about PRODUCTS that make money.
That's MY specialty.
It's a mathematical fact:
Marketing and Advertising can increase can increase the number of units sold, but the amount of money from each sale depends solely on the profitability of the product.
what you get
What Do Real People Say?
My social media feeds are drowning in wild promises and claims built with AI fakery. You are probably seeing the same crap I see. Lots of impressive ads and stories, and no provable results.
I don’t want to be like that, so instead, here are some REAL clients and students with REAL results.
Talking about their success, the programs, and what they have gained.
What makes Product 1 so different?
Let’s be real. Everybody's goal from day one, has always been to make money. Amazon was just the vehicle. People chose FBA because there are thousands epic stories of overnight millionaires, thousands of programs, and videos; and thousands of people bragging at parties about being 6-figure sellers, 7-figure sellers and more.
The problem is that so many people get so caught up in the excitement and camaraderie of being an Amazon Seller, that they lose sight of their original goal. Make money.
Not at Product 1.
Our goal is always to make money.
We start by being objective. That means recognizing that Amazon is important, but it's only 5%, not 60% of Retail, like some gurus say.
Therefore we help you develop products that can be successful in stores as well as online. There's no "Team Amazon" and "Team In-Store." Customers don't care. If they want to buy your product, then you want to sell it. Anywhere. And the more places that you sell, the more money you can make.
Which Program Would Help You the Most?
Explore the Accelerator, the Book, or the Canton Fair Trip (most popular)
Join us in China at the Canton Fair and learn how to get game changing margins, terms, and quality.
Click to learn more
Do you have questions? Let's talk. Not a sales call. You'll get me, personally. I am happy to answer questions, or just talk about your product. I love doing this and I love speaking to people about their journey.
I look forward to talking.